INTERIM Week 5 session 2

These were the two posters that I brought to the extra interim presentation today. I have started the new illustration for poster 1, however I didn't think it was refined enough to print out. Poster 2 is a new concept working off yesterdays feedback. Below is my feedback and what I will be doing over to the next few days to change my posters so they are less confusing.

Poster 1: Feedback from tutors
> use the illustration like a teaser, as it gets closer more detail.
> is the relationship between headline and image to obvious? the viewer wants to figure something out for themselves
> poison ivy not relatable to NZ, choose something such as old man's beard, a strangling plant
> snake could be seen as related to religion
> is the background the best? is it fitting? conformity, uniformity, could show a textbook or book scribbled over
> visually flat and not exciting
> fix the margins

Feedback from peers:
> try thicker weights for illustration
> try lined paper

Action: continue working on new illustration, maybe don't use the snake, replace poison ivy with old man's beard, use thicker, bolder lines then once the person gets up close they can see more detail. Make the money the most prominent part, showing pressure. Try using a different background. Scribble over the paper. Tagline/ headline- change to something money related.

Poster 2: feedback from tutors
> tagline is contradictory
> the food is ambiguous, maybe use decorative plates instead
> are the posters about distraction?
> "the real NZ" isn't needed
> iconography and symbolism confusing
> both need to be more clearly about money

Feedback from peers:
> looks like a face
> use the darker plates as a shadow showing the inside of a plate
> makes them want to send their child to a private school because they'll get food
> doesn't look like plates from far away

Action: photograph plain vs decorative plates. Try making image and composition simpler by using 20 rather than 100. Message: money is a distraction? I need to reconsider the ideas for this poster, as it did not seem to come off very well to others.